Madeira : East Tour – Santana North Side

Review · EAST MADEIRA TOURS

Madeira : East Tour – Santana North Side

4.3 · 10 reviews 8 hours From $41 Operated by Flora Travel Madeira · Bookable on GetYourGuide
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Madeira’s east side hits hard. In one solid day, you get Pico do Areeiro’s big views, then roll north to see Santana’s thatched houses and the island’s coastal cliffs. It’s the kind of trip that changes scenery often enough to keep your attention.

I also like that the tour moves through the island in an orderly way: mountain, forest, north-coast villages, then back toward Funchal. One possible drawback: the schedule can feel a bit fast. If you prefer lingering, you may wish you had more time at each stop.

Key moments you’ll care about

Madeira : East Tour - Santana North Side - Key moments you’ll care about

  • Pico do Areeiro (1,818 m): high-altitude viewpoints over the central mountains
  • Santana’s thatched houses: a strong sense of place in the north
  • Ribeiro Frio Forest Park: trout nurseries plus Laurissilva forest species spotting
  • Porto da Cruz rum stop: sugar cane rum factory visit by the sea
  • Miradouro da Ponta do Rosto: dramatic cliff views on Ponta de São Lourenço

East to Santana and São Lourenço, other routes

Camacha’s football story and why it’s a good warm-up

Madeira : East Tour - Santana North Side - Camacha’s football story and why it’s a good warm-up
You start in the parish of Camacha, and the tour’s first “story stop” is delightfully specific: football was played here for the first time in Portugal. It’s a quick cultural moment before you start climbing into the mountains, and it does something useful. It gives you a sense that Madeira isn’t only about scenery—it also has local history worth listening to.

This first leg is also a mental warm-up. You’ll see the island as a patchwork of parishes and communities, not just one coastline strip. And since the day is long, having a light, human-sized start helps you settle in before the big elevation changes.

Pico do Areeiro (1,818 m): the island in one wide view

Madeira : East Tour - Santana North Side - Pico do Areeiro (1,818 m): the island in one wide view
Next up is Pico do Areeiro, the island’s third-highest peak at 1,818 meters. The payoff is the view over the central mountainous massif. On Madeira, that kind of perspective matters because you start to understand how the island is built—mountains rise, ridges fold, and valleys cut through everything.

From a comfort standpoint, this is also where you’ll feel weather more strongly. The tour runs rain or shine, so you should plan like visibility might change. Bring a rain layer even if the morning looks fine, and keep an eye out for quick viewpoint changes. When clouds move through, the view can shift fast—from dramatic to misty to suddenly clear again.

You don’t need to be a hardcore hiker to enjoy Areeiro, but you do need to be ready for a scenic stop that happens at altitude. Good walking shoes help, and so does keeping your phone strap/gear secure in gusty moments.

Ribeiro Frio Forest Park: trout nurseries and laurel forest spotting

Madeira : East Tour - Santana North Side - Ribeiro Frio Forest Park: trout nurseries and laurel forest spotting
After Areeiro, you descend toward Ribeiro Frio Forest Park. This is where the tour slows down in tone, even if the schedule stays tight in practice. You’ll visit the trout nurseries, which is a very Madeira detail: it connects you to the island’s water systems and how people shape and maintain resources in the laurel forest environment.

The other standout here is the chance to look for endemic Laurissilva forest species, including the laurel tree (Laurus novocanariensis). This matters because Laurissilva isn’t just “nice green scenery.” It’s a living, specific ecosystem tied to Madeira’s climate and history. When your guide points out particular plants, you stop seeing the forest as generic. You start recognizing it as Madeira-only.

Practical tip: bring something for damp air. Even when it’s not raining, forest stops can feel cooler and wetter than the coastal towns. A light layer can make this section much more comfortable.

Faial to Santana: north island change of pace

Madeira : East Tour - Santana North Side - Faial to Santana: north island change of pace
From Ribeiro Frio, the route continues toward Santana in the north of the island, passing through the parish of Faial. Faial is one of those places that works as a transition. You’re leaving the mountain/forest zone and moving toward the island’s more lived-in north.

Santana itself is described as the only town on Madeira’s north side. That’s a big deal in terms of how you’ll feel during the visit. The village gives you a clear “north coast” character rather than a scattering of stops. And the biggest reason to come here isn’t a checklist—it’s the look of the buildings.

Santana’s thatched houses: what you’re really seeing

Madeira : East Tour - Santana North Side - Santana’s thatched houses: what you’re really seeing
In Santana, the highlight is its famous typical houses with thatched roofs. These homes are a visual shortcut to understanding local tradition—materials, shapes, and design choices that match the island’s weather and lifestyle.

What I like about this stop is that it feels tangible. You can stand in the village area and immediately get a sense of architecture as adaptation. Even if you don’t go deep into technical building details, the look is enough to make the island feel more specific and less generic than “just another viewpoint.”

Note on timing: this is one of those places where you’ll likely want a few extra minutes to wander slowly. If you’re sensitive to a fast pace, this is the moment you’ll feel it most. Still, even in a tight schedule, Santana’s visual impact is strong.

Porto da Cruz and the sugar cane rum factory

Madeira : East Tour - Santana North Side - Porto da Cruz and the sugar cane rum factory
On the return trip, you head down toward Porto da Cruz, a sea-side parish. Here, you can visit a sugar cane rum factory. This adds a totally different flavor to the day—literally and culturally.

If you’re the type who likes understanding how food and drink connect to place, this stop is valuable. Madeira’s landscape is part of the story, but so are the local crafts and products. A rum factory visit also gives your day a nice “recharge” moment. You’re not constantly scanning cliffs; you’re switching to a more indoor, slower sensory experience.

A practical heads-up: the tour doesn’t include food or drinks. If the rum visit tempts you, budget for small purchases ahead of time. If you skip the tastings, at least use the factory visit as a context stop so you’re not just collecting another photo.

Ponta de São Lourenço and Ponta do Rosto: cliffs that feel endless

Madeira : East Tour - Santana North Side - Ponta de São Lourenço and Ponta do Rosto: cliffs that feel endless
The tour then continues to Miradouro da Ponta do Rosto in Ponta de São Lourenço, the eastern end of the island. This is one of those places where Madeira’s coastline has a different attitude. You’re not just looking at water. You’re looking at cliffs—rock face, exposure, and a sense of the island’s edges.

The view is described as overlooking the north coast cliffs, and that’s accurate in spirit. This is where you get that “the island has sharp boundaries” feeling. If you love dramatic geography, this is the payoff stop of the east tour.

Because the weather can shift, treat your timing with care. If visibility is decent, take your time. If fog or mist rolls in, don’t assume the day is wasted. Sometimes the clouds clear quickly, and the cliff views snap back into focus.

Pico do Facho viewpoint and the Machico valley return

Madeira : East Tour - Santana North Side - Pico do Facho viewpoint and the Machico valley return
On your way back to Funchal, you pass by Pico do Facho, which offers views over the Machico valley. It’s a satisfying closer. After the east-coast cliffs at Ponta de São Lourenço, Machico gives you a different shape—valley geometry and a softer sense of the island’s interior.

This final viewpoint also works as a “memory organizer.” You can now connect what you saw earlier: the mountains you climbed, the forest where you spotted laurel species, the north village feel at Santana, and finally the coastal edge views. By the time the bus returns to Funchal, the day stops feeling like separate photo stops and starts feeling like a route you could explain to a friend.

Guide, group size, and the small details that change your day

Madeira : East Tour - Santana North Side - Guide, group size, and the small details that change your day
This is a small group tour, limited to 15 participants, with a live guide in English, Spanish, or Portuguese. That group size matters. With a smaller number of people, you’re more likely to hear explanations clearly at stops and feel less like a passenger in a crowd.

Guides can make or break this kind of full-day drive-and-viewpoint route. The good news: the tour has a reputation for friendly, helpful guidance, with at least one guide named Heinz earning strong marks for leading and explaining. That kind of guiding style is perfect for a day that includes both nature and culture—because Ribeiro Frio and Santana both need context to land well.

One caution from experience shared: if you dislike add-on sales pitches, keep your guard up at hotel drop-off. There’s at least one reported case of a guide being insistent about offering a massage add-on during drop-off. Not everyone experiences that, but it’s smart to know that this can happen and to politely decline if you’re not interested.

Price and value: is $41 for 8 hours actually fair?

At about $41 per person for an 8-hour outing, this trip can feel like good value if you want an organized east-side loop. Why it works: you get hotel pickup and drop-off, a live guide, and access to multiple high-impact stops in a single day—mountain views, Laurissilva forest spotting, Santana architecture, a rum factory visit, and two major viewpoint areas.

Where the cost can feel “tight” is what’s not included: food and drinks. If you don’t plan snacks and water, you’ll feel it during an 8-hour route. I’d treat this as a day-trip where you pack small supplies. Even a couple of simple snacks can make the schedule more comfortable, especially if weather changes and you lose time between stops.

Also remember what’s included vs. not included: you’re paying for the route and guide, not for meals. If you like to eat locally during travel, you’ll probably prefer buying your own food rather than being tied to whatever is offered on a tour.

Who should book this Santana North Side day?

This tour fits best if you:

  • want a one-day east Madeira sampler with mountain, forest, village, and coast
  • like guided context for Laurissilva and local culture
  • prefer a small group (up to 15) and don’t want a huge coach crowd
  • are okay with a full schedule that covers a lot of ground

It’s not a great fit if you:

  • need help with mobility (it’s not suitable for people with mobility impairments)
  • are pregnant (also listed as not suitable)
  • hate rushing between viewpoints, since the day can feel brisk

Weather is another deciding factor. It runs rain or shine, so if you’re planning around perfect conditions, you’ll want to be realistic. Bring a rain layer and plan for quick changes in visibility.

Simple packing and comfort advice for rain-or-shine days

Because the day is mountain-to-coast and operates in all weather, pack like the island might surprise you:

  • rain jacket or poncho for Pico do Areeiro and forest stops
  • a light layer for Ribeiro Frio area air
  • a small snack and water since food/drinks aren’t included
  • shoes with grip for uneven outdoor areas

One more practical note: the tour includes pickup, and drivers will wait no longer than 5 minutes after the scheduled pickup time. Be ready early. If you’re late, you’ll likely miss the start of a day that’s already tightly scheduled.

Should you book this tour?

I think you should book this Madeira: East Tour – Santana North Side if you want one efficient day that connects the island’s dramatic geography with specific local culture. The combination of Pico do Areeiro, Laurissilva-focused Ribeiro Frio details, Santana’s thatched homes, and the cliff views at Ponta do Rosto is a strong mix for the price.

Skip it if you need maximum flexibility, slow pacing, or extra accessibility support. And if you’re not interested in any add-on pitches, be ready to decline politely during drop-off.

If you like guided order, good viewpoints, and Madeira that feels more than one postcard, this is a solid pick for your east-side day.

FAQ

How long is the Madeira East Tour to Santana?

The tour duration is 8 hours.

What stops are included on the East Tour?

Key stops include Pico do Areeiro, Ribeiro Frio Forest Park, Santana, Porto da Cruz (sugar cane rum factory), and Miradouro da Ponta do Rosto, plus viewpoints on the way back such as Pico do Facho.

How much does the tour cost?

The price listed is $41 per person.

Is hotel pickup and drop-off included?

Yes. Hotel pickup and drop-off are included.

What languages is the guide available in?

The live tour guide is available in English, Spanish, and Portuguese.

Is the group size limited?

Yes. It’s limited to a small group of up to 15 participants.

Is food or drinks included?

No. Food and drinks are not included.

Does the tour run rain or shine?

Yes. It takes place rain or shine.

Is this tour suitable for people with mobility impairments or pregnant women?

No. It is not suitable for people with mobility impairments or for pregnant women.

What’s the pickup timing like?

Drivers will wait no longer than 5 minutes after the scheduled pickup time.

Out East to Santana and São Lourenço